The internet has become a vital resource for people wanting to know more about their disease or condition or looking for a solution or treatment for a healthcare problem:
The information they find affects the decision about how to treat an illness or condition.
The information they find leads them to ask their doctor questions or to question their doctor's opinion.
The information may change the way they think about diet, exercise, or stress.
The information may change the way they cope with a chronic condition or manage pain.
The information may affect a decision about whether to see a doctor.
The information may affect a decision about where they go for treatment.
At Intuition, our aim is to make the search for information easier and present it in a way that is of practical use to patients
"Most internet users start at a search engine when looking for health information online. Very few check the source and date of the information they find"
(PEW/INTERNET research project 2006).
Most people arrive at the Intuition web sites via a search engine. Over 80% of our visitors have typed a search term into Google and because our sites are ranked so highly by Google, they often end up on one of our pages. Over 400,000 people each month look to us for information that will help them resolve a health problem or locate a suitable healthcare provider.
So, it's vital that the they can rely on the data and information that they find.
Editorial policy for medical content on our sites
The information that we provide on diseases and conditions, operations and procedures has been written for the benefit of non-medical laypersons by medical professionals. The quality of the information is assured by a rigorous editorial process, using appropriately qualified UK specialists
